The Inn at Rancho Santa Fe / Morada

The Inn at Rancho Santa Fe was looking to rebrand it's main dining room and give it it's own identity. The restaurant is a longtime centerpiece of the rural community. The concept was to name it Morada, "house of many rooms", in deference to it's storied past. A simple iron brand-like logo using lower case lettering was created to capture its rustic nature and casual spirit.